We started a national movement to change people's behavior and lifestyles toward the achievement of the 2030 GHG emission reduction target and carbon neutrality in 2050! The movement is named "Decokatsu", combining "DE"carbonization, "ECO", and "Katsu"
(Japanese word for activity and lifestyle)
For the movement, we will show the whole picture and visual examples of new and prosperous lifestyles toward decarbonization and will also support citizens and consumers in shifting to such new lifestyles based on cooperation between the national and local governments, companies and other organizations.
What is "Decokatsu”?
Decokatsu's vision
Details of Decokatsu
"Decokatsu Support Team" (Public-Private Partnership Council for New National Movement)
Public-Private Partnership Council consisting of the national government, local municipalities, private companies, organizations and consumers has just been established simultaneously with the new national movement to ensure effective implementation and integrated development.
Establishment of Decokatsu Support Team
Decokatsu Support Team is a place for …
- Proposals for a new and prosperous lifestyle package that combines digital applications, products, and services.
Cooperation to effectively appeal to consumers, including the creation of opportunities and venues. - Sharing knowledge, experiences, and lessons learned from the initiatives of each entity, and spreading best practices (e.g., Green Life Point Program).
- Proposals and requests for government policies (e.g., specific uses and ideas for Ministry of the Environment's Public Awareness Budget).